Live Nation's Country Sector wanted us to build a website for their new Colorado music festival. The design reflects the terrain of the festival setting. The color palette was chosen to represent Seven Peaks while providing an enhanced experience for mobile minded users.
The Challenge: Complete a site and brand builds that embody the geography of the festival location and overall goals of Live Nation.
We wanted to optimize the site for mobile users by utilizing a grid made for efficient user experience. Each color schemes skew towards the geography of the festival location to help tie in with location appeal.